LUPA Canada, Brador Hiver's brand, established in Montreal in 1977, is produced locally.
Adapted specifically to the cold Quebec climate, the brand soon became a household name.
A growing business and an excellent brand reputation encouraged the company to venture into retail. Their landmark location ‘Brador Hiver’ opened in Montreal in the 1980s. The store has since grown into a popular destination for outdoor enthusiasts young and old offering affordable, quality winterwear for the entire family.
Lupa continues to provide premium quality and meticulously crafted products. To this day, Lupa remains true to its Made in Canada roots and its commitment to producing locally.
A UNIQUE STORE AND MORE THAN 40 YEARS OF EXPERIENCE AND EXPERTISE:
Brador Hiver Winter Warehouse store is a family-owned and operated business founded more than 40 years ago in Montréal. It was one of the first companies to manufacture and design cross country skiwear especially adapted to Quebec winters.
Few decades later, Brador Hiver has become a well known, established winter retailer in Québec selling outdoor winter wear, for the entire family.
Since 2020, we are proud to be one of the retailers and manufacturers in Quebec recognized by "Le Panier Bleu".
Whether you are winter sports enthusiast or an active family, or have just arrived in Quebec, or quite simply concerned with the choice of your winter coat or snowsuit for your child, you will benefit from our personalized service with valuable advice from our dedicated sales staff :
- Excellence - Quality: all products sold are tested and selected for their quality.
- Expertise: as a manufacturer, we put our expertise and knowledge of materials at your disposal to ensure you an informed choice.
- Personalized Service: at Brador Hiver, each customer is unique. That's why we take the time to welcome you and answer your questions, whether you’re shopping online or in-store (strictly by appointment)